Data Privacy Notice
With this privacy notice, we provide information about the processing of personal data in connection with our activities and operations, including our www.axonactive.ch / www.axonactive.com website. In particular, we provide information on why, how, and where we process personal data. We also provide information about the rights of the people whose data we process.
Further data protection declarations or other information on data protection may apply to individuals or additional activities and operations.
We are subject to Swiss and Vietnamese data protection law as well as any applicable foreign data protection law, specifically of the European Union (EU) with the European General Data Protection Regulation (GDPR).
In its decision of 26 July 2000, the European Commission recognized that Swiss data protection law ensures adequate data protection. In a report dated January 15, 2024, the European Commission confirmed this adequacy decision.
1. Contact addresses
Responsibility for the processing of personal data in the various areas:
Axon Active Switzerland AG
Schönegg Castle
Wilhelmshöhe
16003 Lucerne
Switzerland privacy@axonactive.com
Axon Active Vietnam Co., Ltd.
10th Floor, Hai Au Building
39B Truong Son Street
Ward 4, Tan Binh District
Ho Chi Minh City, Vietnam
In individual cases, third parties may be responsible for processing personal data or can share joint responsibility with third parties.
Furthermore, unless explicitly stated otherwise, we would like to point out that this privacy notice applies to Axon Active Schweiz AG and to Axon Active Vietnam Co, Ltd.
Data protection representation in the European Economic Area (EEA) We have the following data protection representation in accordance with Art. 27 GDPR:
Am Kaiserkai 69
20457 Hamburg
Germany
The Data Protection Representation serves data subjects and authorities in the European Union (EU) and the rest of the European Economic Area (EEA) as an additional point of contact for inquiries in connection with the GDPR.
2. Terms and legal bases
2.1 Terms
Data subject: Natural person about whom we process personal data.
Personal data: Any information relating to an identified or identifiable natural person.
Particularly sensitive personal data: Data concerning trade union, political, religious, or philosophical opinions and activities, data concerning health, privacy, or membership of an ethnic or racial group, genetic data, biometric data uniquely identifying a natural person, data concerning criminal or administrative sanctions or prosecutions, and data concerning social assistance measures.
Processing: Any handling of personal data, regardless of the means and procedures used, such as the retrieval, comparison, adaptation, archiving, storage, reading, disclosure, procurement, collection, collection, deletion, disclosure, arrangement, organization, storage, modification, dissemination, linking, destruction and use of personal data.
European Economic Area (EEA): Member States of the European Union (EU) as well as the Principality of Liechtenstein, Iceland and Norway.
2.2 Legal basis
We process personal data in accordance with Swiss data protection law, in particular the Federal Act on Data Protection (Data Protection Act, DPA) and the Ordinance on Data Protection (Data Protection Ordinance, DPO), as well as the Vietnamese Data Protection Ordinance on the Protection of Personal Data (PDPD).
If and to the extent that the General Data Protection Regulation (GDPR) is applicable, we process personal data in accordance with at least one of the following legal bases:
Art. 6 para. 1 lit. b GDPR for the necessary processing of personal data for the performance of a contract with the data subject and for the implementation of pre-contractual measures.
Art. 6 para. 1 lit. f GDPR for the necessary processing of personal data in order to safeguard legitimate interests - including the legitimate interests of third parties - unless the fundamental freedoms and rights and interests of the data subject prevail. Such interests are the permanent, humane, secure, and reliable performance of our activities and operations, the guarantee of information security, protection against misuse, the enforcement of our own legal claims, and compliance with Swiss law.
Art. 6 para. 1 lit. c GDPR for the necessary processing of personal data to fulfill a legal obligation to which we are subject under any applicable law of member states in the European Economic Area (EEA).
Art. 6 para. 1 lit. e GDPR for the necessary processing of personal data for the performance of a task carried out in the public interest.
Art. 6 para. 1 lit. a GDPR for the processing of personal data with the consent of the data subject.
Art. 6 para. 1 lit. d GDPR for the necessary processing of personal data to protect the vital interests of the data subject or another natural person.
Art. 9 para. 2 ff. GDPR for the processing of special categories of personal data, with the consent of the data subjects.
The European General Data Protection Regulation (GDPR) refers to the processing of personal data as the processing of personal data and the processing of particularly sensitive personal data as the processing of special categories of personal data (Art. 9 GDPR).
3. Nature, scope, and purpose of the processing of personal data
We process the personal data required to carry out our activities and operations in a sustainable, people-friendly, secure, and reliable manner. The processed personal data may fall into the categories of browser and device data, content data, communication data, metadata, usage data, and master data including inventory and contact data, location data, transaction data, contract data, and payment data.
We also process personal data that we receive from third parties, obtain from publicly accessible sources, or collect during our activities and operations, insofar as such processing is permitted for legal reasons.
Where necessary, we process personal data with the consent of the data subjects. In many cases, we may process personal data without consent, for example, to fulfill legal obligations or to protect overriding interests. We may also ask data subjects for their consent if their consent is not required.
We process personal data for the duration required for the respective purposes. We anonymize or delete personal data depending on statutory retention and limitation periods.
4. Disclosure of personal data
We may disclose personal data to third parties, have it processed by third parties, or process it jointly with third parties. Such third parties are specialized providers whose services we use.
For example, we may disclose personal data to banks and other financial service providers, public authorities, educational and research institutions, consultants and lawyers, interest groups, IT service providers, cooperation partners, credit and business information agencies, logistics and shipping companies, marketing and advertising agencies, media, organizations and associations, social institutions, telecommunications companies, and insurance companies.
5. Communication
We process personal data to communicate with third parties. In this context, we process data that a data subject transmits when making contact, for example by post or e-mail. We may store such data in an address book or with comparable tools.
Third parties who transmit data about other persons are obliged to guarantee data protection for such data subjects. Among other things, the accuracy of the personal data transmitted must be ensured.
We use selected services from suitable providers to communicate better with third parties.
We use in particular:
Microsoft Forms: Online forms service; Service provider: Microsoft; Microsoft Forms-specific information on data protection: "Data protection and compliance", "Security and data protection".
Wix CRM: Customer Relationship Management (CRM); Service provider: Wix; Wix CRM-specific information: "Wix CRM".
Infinity: Online database software; Service provider: Infinity (USA); Privacy notice: Privacy notice.
6. Applications
We process personal data about applicants to the extent necessary to assess their suitability for an employment relationship or for the subsequent execution of an employment contract. The required personal data results from the information requested, for example in the context of a job advertisement. We may publish job advertisements with the help of suitable third parties, for example in electronic and printed media or on job portals and job platforms.
We also process personal data that applicants voluntarily disclose or publish, particularly as part of cover letters, CVs, and other application documents and online profiles.
We process - if and insofar as the General Data Protection Regulation (GDPR) item is applicable - personal data about applicants, in particular in accordance with Art. 9 para. 2 lit. b GDPR.
We may allow applicants to add their details to our talent pool so that they can be considered for future vacancies. We may also use such information to maintain contact and provide updates. If we believe that an applicant may be considered for a vacancy based on the information provided, we may inform the applicant accordingly.
We use selected services from suitable third parties to advertise jobs via e-recruitment and to enable and manage applications.
7. Data security
We take appropriate technical and organizational measures to ensure data security appropriate to the respective risk. With our measures, we guarantee the confidentiality, availability, traceability, and integrity of the processed personal data, without being able to guarantee absolute data security.
Access to our website and our other online presence takes place using transport encryption (SSL / TLS, in particular with the Hypertext Transfer Protocol Secure, abbreviated to HTTPS). Most browsers warn against visiting websites without transport encryption.
Our digital communication - like all digital communication in general - is subject to mass surveillance without cause or suspicion by security authorities in Switzerland, the rest of Europe, the United States of America (USA) and other countries. We cannot directly influence the corresponding processing of personal data by secret services, police forces, and other security authorities. Nor can we rule out the possibility that a data subject may be subject to targeted surveillance.
8. Personal data abroad
Axon Active Schweiz AG generally processes personal data in Switzerland and the European Economic Area (EEA), Axon Active Vietnam Co., Ltd. is also in Vietnam under the Personal Data Protection Decree (PDPD), the former Vietnamese Decree 13/2023/ND-CP. However, we may also export or transfer personal data to other countries to process it or have it processed there.
We can export personal data to all countries and territories in the world, provided that the law there guarantees adequate data protection in accordance with the decision of the Swiss Federal Council and - if and insofar as the General Data Protection Regulation (GDPR) is applicable - also in accordance with the decision of the European Commission.
We may transfer personal data to countries whose laws do not guarantee adequate data protection, if data protection is guaranteed for other reasons, in particular on the basis of standard data protection clauses or with other suitable guarantees. Exceptionally, we may export personal data to countries without adequate or appropriate data protection if the special requirements under data protection law are met, for example, the express consent of the data subjects or a direct connection with the conclusion or execution of a contract. Upon request, we will be happy to provide data subjects with information about any guarantees or provide a copy of any guarantees.
An explicit authorization for Vietnam is automatically given when communicating directly with Axon Active Vietnam, Co., Ltd. or via axonactive.com.
9. Rights of data subjects
9.1 Data Protection Claims
We grant data subjects all rights in accordance with the applicable data protection law. Data subjects have the following rights in particular:
Information: Data subjects can request information as to whether we process personal data about them and, if so, what personal data is involved. Data subjects also receive the information required to assert their data protection claims and ensure transparency. This includes the processed personal data as such, as well as information on the purpose of processing, the duration of storage, any disclosure or export of data to other countries, and the origin of the personal data.
Correction and restriction: Data subjects can have incorrect personal data corrected, incomplete data completed, and the processing of their data restricted.
Deletion and objection: Data subjects can have their personal data deleted ("right to be forgotten") and object to the processing of their data with effect for the future.
Data disclosure and data transfer: Data subjects may request the disclosure of personal data or the transfer of their data to another controller.
We may defer, restrict, or refuse the exercise of the rights of data subjects to the extent permitted by law. We may inform data subjects of any requirements that must be met to exercise their data protection law rights. For example, we may refuse to provide information in whole or in part with reference to business secrets or the protection of other people. For example, we may also refuse to delete personal data in whole or in part with reference to statutory retention obligations.
In exceptional cases, we may charge costs for the exercise of rights. We will inform affected persons of any costs in advance.
We are obliged to take appropriate measures to identify data subjects who request information or assert other rights. Data subjects are obliged to cooperate.
9.2 Legal protection
Data subjects have the right to enforce their data protection claims by taking legal action or by lodging a complaint with a data protection supervisory authority.
The data protection supervisory authority for private controllers and federal bodies in Switzerland is the Federal Data Protection and Information Commissioner (FDPIC).
European data protection supervisory authorities are organized as members of the European Data Protection Board (EDPB). In some member states in the European Economic Area (EEA), the data protection supervisory authorities are federally structured, particularly in Germany.
10. Use of the website
10.1 Cookies
We may use cookies. Cookies - our own cookies (first-party cookies) and those from third parties whose services we use (third-party cookies) - are data stored in the browser. Such stored data need not be limited to traditional cookies in text form.
Cookies can be stored in the browser temporarily as "session cookies" or for a certain period as permanent cookies. "Session cookies" are automatically deleted when the browser is closed. Permanent cookies have a specific storage period. Cookies make it possible to recognize a browser the next time it visits our website and thus, for example, to measure the reach of our website. Permanent cookies can also be used for online marketing, for example.
Cookies can be completely or partially deactivated and deleted at any time in the browser settings. Without cookies, our website may no longer be fully available. We request your consent to the use of cookies - at least to the extent necessary.
For cookies that are used to measure success and reach or for advertising, a general objection ("opt-out") is possible for numerous services via the AdChoices (Digital Advertising Alliance of Canada), the Network Advertising Initiative (NAI), YourAdChoices (Digital Advertising Alliance) or Your Online Choices (European Interactive Digital Advertising Alliance, EDAA).
10.2 Logging
We may log at least the following information for each access to our website and our other online presence, insofar as this information is transmitted to our digital infrastructure during such accesses: Date and time including time zone, IP address, access status (HTTP status code), operating system including user interface and version, browser including language and version, individual sub-page of our website accessed including amount of data transferred, last website accessed in the same browser window (referrer).
We record such information, which may also constitute personal data, in log files. The information is required to provide our online presence in a permanent, user-friendly, and reliable manner. The information is also required to ensure data security - also by third parties or with the help of third parties.
10.3 Tracking pixels
We can integrate tracking pixels into our online presence. Tracking pixels are also known as web beacons. Tracking pixels - including those from third parties whose services we use - are usually small, invisible images or scripts written in JavaScript that are automatically retrieved when our online presence is accessed. Tracking pixels can be used to collect at least the same information as log files.
11. Notifications and messages
11.1 Measuring success and reach
Notifications and messages may contain web links or tracking pixels that record whether an individual message has been opened and which web links have been clicked on. Such web links and tracking pixels can also record the use of notifications and messages on a personal basis. We require this statistical recording of usage to measure success and reach to be able to send notifications and messages in an effective, user-friendly, permanent, secure, and reliable manner based on the needs and reading habits of the recipients.
11.2 Consent and Objection
You must always consent to the use of your e-mail address and your other contact addresses unless the use is permitted for other legal reasons. We may use the "double opt-in" procedure to obtain double-confirmed consent. In this case, you will receive a message with instructions for double confirmation. We may log the consent obtained, including the IP address and time stamp, for proof and security reasons.
You can object to receiving notifications and communications such as newsletters at any time. With such an objection, you can also object to the statistical recording of usage for measuring success and reach. Necessary notifications and communications in connection with our activities and operations remain reserved.
11.3 Service provider for notifications and messages
We send notifications and messages with the help of specialized service providers.
We use in particular:
Brevo: Development and maintenance of customer relationships, by e-mail and instant messaging; Service provider: Sendinblue GmbH (Germany); Privacy notice: Privacy Policy, "Data protection and data security", "Security and data protection".
ClickSend: Corporate communications via email, SMS, voice messages, and other communication channels; Service provider: ClickSend Pty Ltd (Australia); Privacy notice: Privacy Notice, "Privacy Notice", "Security & Compliance".
eSMS.vn: Communication platform only for and in Vietnam; Service provider: VIHAT Technology Co., Ltd. (Vietnam); Privacy notice: Privacy notice12.
12. Social Media
We are present on social media and other online platforms to communicate with interested parties and provide information about our activities and operations. In connection with such platforms, personal data may also be processed outside Switzerland, Vietnam, and the European Economic Area (EEA).
The general terms and conditions (GTC) and terms of use, data protection declarations, and other provisions of the individual operators of such platforms also apply. These provisions provide information about the rights of data subjects directly vis-à-vis the respective platform, including, for example, the right to information.
We are jointly responsible with Meta Platforms Ireland Limited (Ireland) for our social media presence on Facebook, including the so-called Page Insights - if and insofar as the General Data Protection Regulation (GDPR) is applicable. Meta Platforms Ireland Limited is part of the Meta companies (including in the USA). Page Insights provides information about how visitors interact with our Facebook presence. We use Page Insights to provide our social media presence on Facebook in an effective and user-friendly way.
Further information on the type, scope, and purpose of data processing, information on the rights of data subjects, and the contact details of Facebook and Facebook's data protection officer can be found in Facebook's privacy notice. We have concluded the so-called "Controller Addendum" with Facebook and have thus agreed in particular that Facebook is responsible for guaranteeing the rights of data subjects. For the so-called Page Insights, the corresponding information can be found on the page "Information on Page Insights" including "Information on Page Insights data".
13. Services of third parties
We use services from specialized third parties to carry out our activities and operations in a sustainable, people-friendly, secure, and reliable manner. Among other things, we can use such services to embed functions and content on our website. In the case of such embedding, the services used collect the IP addresses of users at least temporarily for technically compelling reasons.
For necessary security, statistical, and technical purposes, third parties whose services we use may process data in connection with our activities and operations in aggregated, anonymized, or pseudonymized form. This is, for example, performance or usage data in order to be able to offer the respective service.
We use in particular:
Google services: Provider: Google LLC (USA) / Google Ireland Limited (Ireland) partly for users in the European Economic Area (EEA) and in Switzerland; General information on data protection: "Privacy and security principles", "Information on how Google uses personal data", Privacy notice, "Google is committed to complying with applicable data protection laws", "Guide to data protection in Google products", "How we use data from websites or apps on or in which our services are used", "Types of cookies and similar technologies used by Google", "Advertising" ("Personalized advertising"). where our services are used", "Types of cookies and similar technologies Google uses", "Advertising you can control" ("Personalized advertising").
Services from Microsoft: Provider: Microsoft Ireland Operations Limited (Ireland) for users in the European Economic Area (EEA), Switzerland, and the United Kingdom / Microsoft Corporation (USA) for users in the rest of the world; General information on data protection: "Data protection at Microsoft", "Data protection and privacy", Privacy notice, "Data and privacy settings".
13.1 Digital infrastructure
We use the services of specialized third parties to use the necessary digital infrastructure in connection with our activities and operations. These include, for example, hosting and storage services from selected providers.
We use in particular:
Amazon Web Services (AWS): Storage space and other infrastructure; Provider: Amazon Web Services Inc. (USA) for users in Switzerland / Amazon Web Services EMEA SARL (Luxembourg) for users in the European Economic Area (EEA); Privacy Policy: Privacy notice, "Privacy Center", "Frequently Asked Questions about Data Protection", "General Data Protection Regulation (GDPR) Center".
Google Cloud including Google Cloud Platform (GCP): storage space and other infrastructure; Google Cloud-specific providers: Google/ LLC (USA) for users in the USA, among others / Google Ireland Limited or Google Commerce Limited (both Ireland) for users in the European Economic Area (EEA) and Switzerland, among others (see "Google Contracting Entity" for providers in other countries); Google Cloud-specific information: "Privacy Resource Center", "Data Protection", "Compliance Resource Center", "Trust and Security".
Microsoft Azure: Storage space and other infrastructure; Provider: Microsoft; Microsoft Azure-specific information: "Data protection in Azure".
STRATO: Hosting; Service provider: Strato AG (Germany); Privacy notice: Privacy Notice, "Security".
Swizzonic: Hosting; Service provider: Swizzonic Ltd (Switzerland); Information on data protection: "Legal information and data protection", Privacy notice.
DigitalOcean: Digital infrastructure; Service provider: DigitalOcean LLC (USA); Privacy notice: Privacy Notice, "Trust Platform".
Wix: Website builder and other infrastructure; Service provider: Wix.com Ltd (Israel) together with Wix.com Ltd (USA) / Wix.com Inc (USA) / Wix.com Luxembourg S.à r.l. (Luxembourg); Privacy notice: Privacy Notice, "Privacy & Security", "Wix Help Center 'Privacy'" including Cookie Policy.
Teliportme: 360° Virtual Reality Photo Viewer: A Good World LLC (USA); Privacy notice: Terms and Conditions, Cookie Policy
Windy: Live view plugin for webcams on axonactive.com: Windy, SE (Czech Republic); Privacy notice: Privacy notice.
13.2 Automation and integration of apps and services
We use specialized platforms to integrate and connect existing third-party apps and services. We can also use such "no-code" platforms to automate processes and activities with third-party apps and services.
We use in particular:
Microsoft Power Automate including Microsoft Power Platform: Integrated application platform; Provider: Microsoft; Microsoft Power Platform-specific information on data protection: "Compatibility and data protection", "Data storage and governance", "Security".
13.3 Contact options
We use third-party services to communicate better with you and other people such as customers.
We use in particular:
Ascend by Wix: Customer Relationship Management (CRM); Service provider: Wix; Ascend-specific information: "About Ascend by Wix".
Jira Service Management (Jira Service Desk): Customer Service; Service provider: Atlassian Pty Ltd (Australia) / Atlassian Inc (USA); Privacy notice: Privacy notice.
Zalo: Online messenger service, only on careers.axonactive.com for applicants; Service provider: VNG (Vietnam); Zalo-specific information: "About security at Zalo".
13.4 Scheduling
We use the services of specialized third parties to arrange appointments online, for example for meetings. In addition to this privacy notice, any directly visible terms and conditions of the services used, such as terms of use or privacy policies, also apply.
We use in particular:
Calendly: Appointment automation platform; Service provider: Calendly LLC (USA); Privacy notice: Privacy Notice, "Security".
Doodle: Online appointment scheduling; Service provider: Doodle AG (Switzerland) as a subsidiary of TX Group AG (Switzerland); Data protection information: Privacy Notice, "General Terms and Conditions of the Processing of Personal Data".
13.5 Audio and video conferences
We use specialized audio and video conferencing services to communicate online. For example, we can use them to hold virtual meetings or conduct online lessons and webinars. When participating in audio and video conferences, the legal texts of the individual services, such as privacy policies and terms of use, also apply.
Depending on your life situation, we recommend muting the microphone by default when participating in audio or video conferences and blurring the background or displaying a virtual background.
We use in particular:
Microsoft Teams: Platform for productive collaboration, in particular with audio and video conferencing; Service provider: Microsoft; Teams-specific information: "Data protection and Microsoft Teams".
Skype: Audio and video conferencing; Service provider: Microsoft; Skype-specific data protection information: "About Skype".
Zoom: Platform for collaborative work, in particular with video conferencing; Service provider: Zoom Video Communications Inc. (USA); Privacy notice: "Data protection at Zoom", Privacy Notice, "Legal compliance".
13.6 Online collaboration
We use third-party services to enable online collaboration and training. In addition to this privacy notice, any directly visible terms and conditions of the services used, such as terms of use or privacy policies, also apply.
We use in particular:
MURAL: Whiteboard platform; Service provider: Tactivos Inc. (USA); Privacy notice: Privacy Notice, "Security & Compliance" ("Security & Compliance").
Miro: Whiteboard platform; Service provider: RealtimeBoard Inc. (USA); Privacy notice: Privacy notice, "Trust in Miro" ("Miro Trust Center").
Trello: Task platform; Service provider: Atlassian Pty Ltd (Australia) / Atlassian Inc. (USA); Privacy notice: Privacy notice.
TestGorilla: Online test system for applicants; Service provider: TestGorilla B.V. (Netherlands); Privacy notice: Privacy notice.
British Council English Score: Online English test system for applicants; Service provider: BC EnglishScore Limited (UK); Privacy notice: Privacy notice.
Slack: Platform for productive collaboration, via chat; Service provider: Slack Technologies LLC (USA) for users in Canada and the USA / Slack Technologies Limited (Ireland) for users in the rest of the world; Privacy notice: Privacy Notice, "Trust Center", "Frequently asked questions about data protection", "Data management: transparency and clarity", Cookie Policy.
Microsoft Teams: Platform for productive collaboration, in particular with audio and video conferencing; Service provider: Microsoft; Teams-specific information: "Data protection and Microsoft Teams".
ELSA: English training platform; Provider: ELSA, 139 Old Orchard Dr, Los Gatos, CA 95032, US, Privacy notice
13.7 Documents
We use third-party services to integrate documents onto our website. Such documents may include, for example, forms, PDF files, presentations, tables, and text documents.
We use in particular:
Microsoft 365 (also Microsoft Office 365): Text documents, forms, presentations, and spreadsheets; Service provider: Microsoft Corporation (USA); Data protection information: Privacy Notice, "Data protection at Microsoft", "Data protection" ("Microsoft Trust Center"), "Data protection and security with Microsoft 365".
SlideShare: Presentations; Service provider: Scribd Inc. (USA); Privacy notice: Privacy notice.
Google Docs: Documents, presentations, and spreadsheets; Service provider: Google; Google Docs-specific information: "Data protection in Google Docs, Google Sheets and Google Presentations".
13.8 Social media functions and social media content
We use third-party services and plugins to embed functions and content from social media platforms and to enable the sharing of content on social media platforms and in other ways.
We use in particular:
Facebook (social plugins): Embedding Facebook functions and Facebook content, for example, "Like" or "Share"; Provider: Meta Platforms Ireland Limited (Ireland) and other Meta companies (including in the USA); Data protection information: Privacy notice.
LinkedIn Consumer Solutions Platform: Embedding functions and content from LinkedIn, for example with plugins such as the "Share Plugin"; Provider: Microsoft; LinkedIn-specific information: "Privacy", privacy policy, cookie policy, cookie management/objection to e-mail and SMS communication from LinkedIn, objection to interest-based advertising.
X for websites: Integration of functions and content from X, such as posts or "Follow" buttons; Provider: Twitter International Unlimited Company (Ireland) for users in the European Economic Area (EEA) and the United Kingdom / X Corp. (USA) for users in the rest of the world; Information on data protection: Privacy notice, "Additional information on data processing", "Personalization based on inferred identity", "Privacy controls for personalized ads".
Instagram platform: Embedding Instagram content; Service provider: Meta Platforms Ireland Limited (Ireland) and other Meta companies (including in the USA); Privacy notice: Privacy notice (Instagram), Privacy notice (Facebook).
Sertifier: Online training certificates that can be obtained from Axon Active after successful training; Service provider: Sertifier Inc (USA); Privacy notice: Privacy notice.
13.9 Card material
We use third-party services to embed maps on our website.
We use in particular:
Google Maps including Google Maps Platform: Map service; Provider: Google; Google Maps-specific information: "How Google uses location information".
13.10 Digital content
We use the services of specialized third parties to integrate digital content into our website. Digital content includes image and video material, music, and podcasts.
We use in particular:
YouTube: Video platform; Service provider: Google; YouTube-specific information: "Privacy and Security Center", "My data on YouTube".
13.11 Fonts
We use third-party services to embed selected fonts, icons, logos, and symbols on our website.
We use in particular:
Google Fonts: Fonts; Service provider: Google; Google Fonts-specific information: "Your Privacy and Google Fonts", "Privacy and data collection" (for Google Fonts).
13.12 Advertising
We use the option of displaying targeted advertising on third parties such as social media platforms and search engines for our activities and operations.
With such advertising, we would particularly like to reach people who are already interested in our activities and operations or who might be interested in them (remarketing and targeting). For this purpose, we may transmit relevant - possibly also personal - data to third parties that enable such advertising. We can also determine if our advertising is successful, i.e. particularly if it leads to visits to our website (conversion tracking).
Third parties with whom we advertise and with whom you are registered as a user may be able to assign the use of our website to your profile there.
We use in particular:
Google Ads: Search engine advertising; Service provider: Google; Google Ads-specific information: Advertising based on search queries, among other things, whereby various domain names - in particular doubleclick.net, googleadservices.com, and googlesyndication.com - are used for Google Ads, privacy notice for advertising, "Manage displayed advertising directly via ads".
LinkedIn Ads: Social media advertising; Service provider: LinkedIn Corporation (USA) / LinkedIn Ireland Unlimited Company (Ireland); Privacy notice: Remarketing and targeting with the LinkedIn Insight tag, "Privacy Notice", Privacy Notice, Cookie Policy, Objection to personalized advertising.
Meta ads (Meta Ads): Social media advertising on Facebook and Instagram; Service provider: Meta Platforms Ireland Limited (Ireland) and other meta companies (including in the USA); Data protection information: Targeting, including retargeting, with the meta pixel and with custom audiences including lookalike audiences, privacy notice, "Advertising preferences" (user registration required).
14. Extensions for the website
We use extensions for our website in order to be able to use additional functions. We may use selected services from suitable providers or use such extensions on our own digital infrastructure.
We use in particular:
Google reCAPTCHA: Spam protection (differentiation between desired content from humans and unwanted content from bots and spam); Service provider: Google; Google reCAPTCHA-specific information: "What is reCAPTCHA?".
jQuery (OpenJS Foundation): Free JavaScript library; Service provider: OpenJS Foundation (USA) with use of StackPath CDN; Privacy notice: Privacy notice(OpenJS Foundation), Cookie Policy (OpenJS Foundation).
jQuery (Google Hosted Libraries): Free JavaScript library; Service provider: Google; Google Hosted Libraries-specific information: "What does the use of Google Hosted Libraries mean for the privacy of my users?".
15. Success and reach measurement
We try to measure the success and reach of our activities and operations. In this context, we can also measure the effect of third-party references or check how different parts or versions of our online offering are used ("A/B test" method). Based on the results of the success and reach measurement, we can correct errors, strengthen popular content, or make improvements.
In most cases, the IP addresses of individual users are recorded to measure success and reach. In this case, IP addresses are generally shortened ("IP masking") to comply with the data minimization principle through the corresponding pseudonymization.
Cookies may be used to measure success and reach, and user profiles may be created. Any user profile created includes, for example, the individual pages visited, or content viewed on our website, information on the size of the screen or browser window, and the - at least approximate - location. In principle, user profiles are created exclusively in pseudonymized form and are not used to identify individual users. Individual third-party services with which users are registered may be able to assign the use of our online offering to the user account or user profile of the respective service.
We use in particular:
Google Marketing Platform: Performance and reach measurement, with Google Analytics, only on axonactive.com; Service provider: Google; Google Marketing Platform-specific information: Measurement also across different browsers and devices (cross-device tracking), privacy notice for Google Analytics, "Browser add-on to deactivate Google Analytics".
Leadfeeder / Dealfront: Performance and reach measurement, only on axonactive.com; Service provider: Liidio Oy (Finland); Privacy notice: Privacy Notice, Privacy Notice for "Leadfeeder Contacts", Cookie Policy.
16. Video surveillance
We use video surveillance to prevent criminal acts, preserve evidence in the event of criminal acts, exercise and assert our own legal claims, defend ourselves against third-party legal claims, and exercise our domiciliary rights. If and insofar as the General Data Protection Regulation (GDPR) is applicable, these are overriding legitimate interests pursuant to Art. 6 para. 1 lit. f GDPR, in the case of particularly sensitive personal data with reference to Art. 9 para. 2 lit. f GDPR.
We store recordings from our video surveillance for as long as they are required for the preservation of evidence or another specified purpose.
We may save recordings from our video surveillance and transmit them to competent authorities, in particular judicial or law enforcement authorities, if the transmission is necessary for a stated purpose, in our other legitimate overriding interest, or due to legal obligations.
17. Final Provisions
We have created this data protection declaration with the data protection generator of Datenschutzpartner.
We may amend and supplement this privacy notice at any time. We will inform you of such amendments and additions in an appropriate form, particularly by publishing the current data protection declaration on our website.
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